Case study
South Pointe Wholesale uses SupplyMover to accelerate their sales process and identify key market opportunites
South Pointe is an independently owned distributor operating out of Glasgow, Kentucky. Started 21 years ago, South Pointe has grown over the years, expanding the reach of their generics-only pharmaceuticals business. They stock 125 different vendors with close to 3000 different products.
The Story
SouthPointe makes more calls with SupplyMover
In 2020, South Pointe Wholesale decided to go paperless—or as close to paperless as was possible. They were using spreadsheets and handwritten notes to keep track of their customer data. Reports were time-consuming to produce, and by the time they were delivered, the data was already old. There was no easy way to share information on a specific client with another sales rep.
“This was the perfect solution,” says Wendy Fahrenholz, sales and marketing director for South Pointe Wholesale. “We wanted everything in the CRM. We got click to dial, which helps the account reps getting on the phone. Notes and activities are perfect to make sure we’re following up on customers. We have everything we need right at our fingertips.”
SupplyMover gave South Pointe Wholesale sales reps a way to organize their day, and a way to organize their thoughts. They use the note-sharing feature heavily, and being able to easily see previously purchased items has increased the size of orders, Fahrenholz says, since reps are always armed with ideas on what to sell.
With SupplyMover, South Pointe has revolutionized their sales processes and supercharged their sales teams with sales automations, customer insights and intelligent performance tracking.
Challenges
- Disorganized customer information
- Paper, paper, and more paper
- How am I performing?
Solutions
- In-depth customer management
- Single source of truth
- One-click report generation
Key results
96
Increase in number of calls
49
Increase in lines per order
35
Increase in number of items sold per customer
“ We really wanted to streamline everything. To go paperless. This was the perfect solution. It had click to dial, which helps with account reps getting on the phone. Notes and activities are just perfect, to make sure we’re following up on customers. We have everything we need right at our fingertips. ”
–Wendy Fahrenholz
Sales and Marketing Director
More customers. More profit. Try for free!
Full access for 30 days. No credit card required.
